Craig Kllick
Hi, I'm Craig Killick and I help businesses market themselves. Most of my clients are in the SME market I am a massive advocate for online / digital marketing, simply because the numbers make sense.
As well as a good knowledge of marketing, I am entrepreneurial in nature and have help built The Escape. This gives me a great understanding of business and that behind every cost there must be a tangible result. It makes me very accountable for what I do as a marketing consultant. Call it effort vs. reward or return on investment - good marketing must offer value.
Business
The marketing strategy and campaigns I devise deliver results because I understand commerce. I am a partner at a digital agency in Hampshire called The Escape and I also run a retail store in Farnborough so I know what it takes to run a small business in business-to-business and business-to-consumer. I enjoy the challenge of small business - the good things and the hard times, the scraps and the scrapes and more than anything, the opportunities to grow.
Technology and Marketing
The web is an amazing platform and I love being involved creating web sites that really work for a customer - delivering traffic to a web site and then optimising the design, words and experience of a web site so that a visitor ends up doing something that gives that web site owner value, whether it's e-commerce selling produc direct or generating more sales leads for a B2B company - I love the challenge and I deliver for all sorts of businesses.
Other Speakers
Daryll Scott
Daryll is a Berkshire-based performance coach and Managing Director of Use Your Noggin. He works closely with teams and individuals from a range of businesses including Apple, Barclays, GSK, Honda, Microsoft, M&S and Whitbread.